Modern Meet Vintage wanted to bring together their love of vintage finds with a modern twist. In an Instagram driven world we know that vintage is all the rage and creating show-stopping home decor was the name of the game for Modern Meet Vintage. The brand was looking to create the home decor products, establish a system for buyers to curate their one-of-a-kind piece, produce the marketing materials, and develop and execute a social media plan to drive sales.
Paper Napkin Marketing got our hands dirty and headed out to local vintage stores in Portland, Oregon to find the perfect pieces. The unique and character vintage finds were then transformed into planters, each with their own personality. As part of the campaign we developed beautiful photos and video content of the products for social media and worked with interior designers who featured the products in client’s homes, restaurants, and businesses across the city.
Paper Napkin Marketing provided Modern Meet Vintage with the following marketing services:
Curated vintage finds and created one-of-a-kind home decor planters.
Established network of vintage stores and nurseries to find products.
Established locations and produced photos for each product.
Developed the Succulent Dog Bowl which included designing packaging, developing partnerships with vendors, and producing a photo shoot with casted dogs and their owners. The dog bowl was featured as a top Christmas gift in Modern Dog Magazine.
Created and managed social media channels including creating a content calendar and finding unique ways to showcase the products.